+91 8929515515
Call US
Connect Better. Sell Smarter. Support Faster - All with WhatsApp Business API
Tailored Conversations for Every Industry - Built on WhatsApp
With nexG’s WhatsApp Business API, contact clients across sales, support, or help them through their purchase in real-time.
BFSI
engage customers with secure updates, instant support, and personalized banking experiences using WhatsApp Business for BFSI- fast, trusted, and convenient.
HEALTHCARE
Healthcare providers can simplify patient communication using WhatsApp for healthcare to share appointment reminders, offer health tips, and send treatment updates directly.
EDUCATION
WhatsApp Business API for EdTech helps schools connect with students and parents instantly, sharing updates, homework, and important announcements with ease and clarity.
ECOMMERCE
WhatsApp for ecommerce helps engage customers with delivery alerts, real-time tracking, and quick support reliable, timely, and built for smooth logistics.
LOGISTICS
Engage customers with delivery alerts, real-time tracking, and quick support perfectly tailored for logistics with WhatsApp for reliable and timely communication.
Everything you need to CONTACT, CONVERT, and SUPPORT - right where your customers are
Create Lasting Impressions with Personalized, Two-Way Customer Conversation
Business Transactions
Keep customers informed with timely alerts on successful or failed transactions through nexG’s automated messaging—clear, quick, and reliable.
Customer Support
Manage queries with ease—convert WhatsApp chats into support tickets using the helpdesk dashboard for faster, organized responses.
E-Commerce
Connect with shoppers on WhatsApp—share product catalogs, answer queries, and simplify purchases to improve experience and drive more sales.
Automated Marketing
Send personalized bulk messages on whatsapp automatically, target the right audience, and track campaign results all through integrated marketing tools.
Schedule Events
Let clients plan messages by event type, date, occasion, and delivery time—ensuring timely, relevant communication every time.
Frequently Asked Questions
1. What distinguishes the WhatsApp Business API from the WhatsApp Business app?
The WhatsApp Business API is a communication platform that enables businesses to connect with customers on WhatsApp at scale, using automated and personalized messages. The WhatsApp Business app, on the other hand, is a mobile app designed for small businesses that enables them to communicate with customers using their personal WhatsApp account. The WhatsApp Business API provides advanced features such as chatbots, message templates, and messaging insights, that are not available on the WhatsApp Business app.
2. What conditions must be met before the WhatsApp API can be used?
Before the WhatsApp API can be used, businesses must meet certain requirements such as having a Facebook Business Manager account, a verified WhatsApp Business account, and a compliant use case. Businesses must also adhere to WhatsApp’s guidelines and policies, and obtain explicit opt-in consent from customers before sending them messages. Additionally, businesses must use an approved WhatsApp Business solution provider such as nexG Platforms to access the WhatsApp API.
3. Can WhatsApp be used to send free business messages?
No, WhatsApp does not allow businesses to send free messages to customers. However, businesses can use the WhatsApp Business API to send messages to customers at a cost per message. The cost per message may vary depending on the country, the message type, and the volume of messages sent.
4. Should I stop using my current channels for client involvement in order to use the WhatsApp Business API?
No, businesses do not need to stop using their current channels for client involvement in order to use the WhatsApp Business API. The WhatsApp Business API can be integrated with other communication channels such as email, SMS, and social media, to provide a seamless and omnichannel experience for customers. Businesses can also use the WhatsApp Business app as a supplementary channel for one-on-one interactions with customers.
5. Where can I find the WhatsApp API?
The WhatsApp API is only available through approved WhatsApp Business solution providers such as nexG Platforms. Businesses can sign up for the WhatsApp Business API through nexG Platforms, and get access to advanced features such as chatbots, message templates, and messaging insights.
6. What WhatsApp Business API features may be integrated to enhance workflows?
The WhatsApp Business API provides a range of features that can be integrated to improve workflows and customer engagement. These include chatbots, message templates, media messages, group messages, and messaging insights. Chatbots can automate customer interactions and provide 24/7 support, message templates can speed up response times and provide a consistent brand voice, media messages can enrich the customer experience with images, videos, and documents, group messages can enable team collaboration and customer segmentation, and messaging insights can provide valuable data on message performance, customer behavior, and trends.